The first time I saw this commercial I had to do a double take. Charles Barkley endorsing Taco Bell. It had to be a joke but it wasn't. Each time I see this commercial I cringe. Why would Taco Bell choose Charles Barkley to promote this product. Watching Barkley squeeze through a phone booth and hobble across my screen with his beer belly poking out of his blazer I need to know what the marketing department was thinking. Yes it is a catchy jingle but looking at Barkley painfully waddle through the commercial is enough to make me swear off Taco Bell for life!!